INC: Why Your Slide Deck Might Be Destroying Your Message
I once pitched an innovative idea to a room full of potential customers as part of a series of focus groups. With a meticulously crafted slide deck queued up, I confidently jumped into the presentation. But, midway through, a familiar dread settled in as I saw shifting postures and glazed eyes. Some in the room even checked their phones. Ugh. What went wrong? My detail-heavy slides, instead of supporting my message, buried it.
I recently listened to a podcast titled Think Fast, Talk Smart: Communication Techniques, where a standout headline proclaimed, “Simple is a superpower.” Listening in my car brought back a flood of thoughts as I reflected on that presentation and had an aha! moment. READ MORE AT INC.COM.